Bodega backlash shows how fed up people are with Silicon Valley's hype machineGet the Full StorySilicon Valley just invented a racist glorified vending machine designed to kill your friendly neighborhood convenience store.
That was the narrative to which startup Bodega debuted on Wednesday, thanks in part to a well-played Fast Company headline.
SEE ALSO: Nobody asked for these vending machine things that two ex-Googlers want to replace bodegas
Two ex-Googlers are out to disrupt the largely immigrant-run mom-and-pop corner stores that dot major cities with self-serve cases of food and sundries, the story goes. The company's goal is to spread thousands of these pantry boxes, which are unlocked and billed via app, around apartment lobbies, offices, gyms, and other central locations. Read more...More about Technology, Silicon Valley, Bodega, Business, and Silicon Valley