Take A Look At The Year’s Most Powerful Ad Campaigns For Good

Get the Full StoryThe Design & Art Direction Impact Awards honored three campaigns: for immunizations in Afghanistan, the statue of the girl on Wall Street, and a campaign against child trafficking.

Afghanistan faces the world’s worst infant mortality rate: about 115 of every 1,000 children dying largely from a lack of proper vaccinations against disease. In the poor country, where many people live remotely, it can be hard to reach everyone with vaccinations, and there’s some cultural stigma against getting the treatment. But even when they are available, the parents must maintain the region’s low-tech method to tracking shots–which is basically a paper card that parents carry to and from clinics, which is hard to keep track of, leading to missed vaccinations.Read Full Story

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