Etsy s new mandatory ad policy cuts into sellers profits

Get the Full StoryEtsy this week revealed a new promoted advertising policy that essentially allows them to take a generous cut of sales, and sellers with successful stores won t be able to opt out. The new measure will add yet another mandatory fee for sellers if the advertising works, of course. According to Etsy s announcement, it s instituting a new Offsite Ads program, in which it ll promote items on sites like Google, Facebook, Instagram, and Pinterest. Whenever a buyer clicks on an ad and buys the product shown, Etsy will collect either a 12 or 15 fee on the sale on top of This story continues at The Next WebOr just read more coverage about: Etsy

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