Evian s new 100 recycled plastic bottle comes without a label

Get the Full StoryThe bottle, which has the brand name engraved onto the recycled plastic, is part of Evian s effort to become fully circular by 2025.

When a plastic bottle ends up in a recycling plant, the label attached to it usually isn t recycled. That s why a new bottle from Evian was designed to eliminate the label entirely, with the brand name and other details carved into the bottle itself.Read Full Story

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