Mattel apologizes for its Wicked box, Target introduces Hot Santa, and McDonald s gets a Doodles NFT cup

Get the Full StoryThese are the branding stories we re reading this week.

This week in branding news, a Mattel packaging misprint went viral, Target introduced a new character named Kris K. aka Hot Santa , and Pharrell Williams debuted cobranded holiday cups with McDonald s. Here s the news we re keeping track of.

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