The city of Dallas has the perfect logo. Now it s fighting a trademark battle to protect it

Get the Full StoryThe city of Dallas and a streetwear brand are duking it out over who can lay claim to the distinctive D logo.

Dallas is prepared to spend big to protect its logo. In fact, the Dallas City Council voted last week to spend up to 200,000 as part of a federal lawsuit to cancel the trademark of Triple D Gear, a Dallas apparel company that the city argues uses a logo so similar to its own that it causes confusion.

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