The bad news is, this was fake : The tear-jerking story of author Barbara Miller was a marketing stunt
![](https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2025/02/p-91276841-barbara-miller-just-cuz-book-stunt.jpg)
A viral TikTok video showing an empty book signing for an elderly author tugged at millions of hearts until it was exposed as a marketing stunt.
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